• Rules from the BABY’s Book on Becoming a Billionaire
  
  

  • Rule #202: : If your business behavior and personal ethics smell like shit, they are shit.

  • Rule #39: When you’re stumped, don’t be afraid to ask your Uncle Harry. Even though he wouldn’t know an LED chip from a carburetor, he might still be able to change a spark plug that might just solve your problem.

• Master your mantra: Turn your mission statement into a mantra that your employees and clients will remember, advises Guy Kawasaki, renowned author and managing director of Garage Technology Ventures.

• The right “stuff” in the right seats: Suitability, not just eligibility, ensures that the best person is hired, recommends Pamela Truax, a chairwoman with Vistage International.

• Only Scoundrels and Crooks Need Apply: Neil introduces the inaugural class of the corporate “Hall of Shame.”

• I’m NOT telling! Scared that sharing your business idea with others might be counterproductive? “Au contraire”… it just might help you move more quickly.

Guy Kawasaki is a founder and Managing Director of Garage Technology Ventures. Prior to this position, he was an Apple Fellow at Apple Computer, Inc. and sits on the board of BitPass, FilmLoop, and SimplyHired. A noted speaker and the founder of various personal computer companies, Guy was one of the individuals responsible for the success of the Macintosh computer. He is also the author of eight books including The Art of the Start, Rules for Revolutionaries, How to Drive Your Competition Crazy, Selling the Dream, and The Macintosh Way. Guy holds a B.A. from Stanford University and an M.B.A. from UCLA, as well as an honorary doctorate from Babson College.

Garage Technology Ventures is a seed-stage and early-stage venture capital fund which looks to invest in entrepreneurial teams with big ideas and a need for seed capital to turn their ideas into great companies. Garage is willing to invest in unproven teams attacking unproven markets with unproven solutions. They are not interested in teams that are creating the nth solution to the same old problem nor companies who are trying to improve things by only 10 or 20 percent.

Pamela Truax is a San Diego Vistage Chairwoman and President of Accountability Pays. Pamela holds an MBA from the University of San Diego, and has over 20 years’ experience in strategic interventions, executive coaching, and helping companies produce results through people. She has co-authored two books and spoken to, trained and facilitated executives on all continents. The Harrison Assessment is a tool that she has used extensively for helping companies hire and/or develop employees, as a predictor of job success. She is the Program Chair for the Association for Corporate Growth in San Diego.