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Radio Show #55: Entrepreneurs protect ideas with action – Sept 18, 2007

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  Randy Broberg, Partner Allen Matkins
Randy Broberg, www.allenmatkins.com
Randy Broberg
Partner, Allen Matkins
Neil Senturia and Barbara Bry, the Baby and the Babysitter
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Whim or widget?

  • An idea isn't protectable, explains intellectual property attorney Randy Broberg, a partner with Allen Matkins. Broberg clarifies the issues in a lawsuit brought against Mark Zuckerberg, founder of Facebook, by two other students at Harvard claiming that he stole their idea. There are simple steps that entrepreneurs can take to create barriers to entry and Neil and Barbara contend that sharing ideas provides valuable information. After all, implementation is the key to success.
Customer service gets the last seat.

  • Lost baggage, delayed flights, missed connections and dirty airplanes—so much for “friendly” skies. Neil laments how an industry can provide lousy customer service yet make so much money and asks what incentives will drive change.

Randy Broberg, named one of the best transactional intellectual property attorneys by the San Diego Daily Transcript, is a partner at the law firm of Allen Matkins.. His diverse clients have included representing General Atomics in a manufacturing agreement against a Korean company, representing tennis player Serena Williams to acquire the domain name, www.serenawilliams.com, and trademark representation of Directed Electronics which makes the Viper car alarms.