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Bet on the jockey, not the horse
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After ensuring the business doesn't run out of money, Neil contends the CEO's
most important job is hiring a quality team. He maintains that attitude may be
more important than one's skill set and warns that waiting too long to fire an
employee who clearly doesn't belong is a huge mistake.
Can you relate?
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Business consultant Becky Carroll emphasizes the importance of enhancing the
relationship aspects of CRM by staying in touch with existing customer's needs.
Becky Carroll is the founder of Petra Consulting Group which believes that a
business can achieve organic growth when it builds its success on a rock solid
customer base. Carroll has been using her passion for customers to bring impact
to businesses for over 20 years. She is an accomplished international speaker
and a frequent contributor to industry newsletters. Clients have included
several Fortune 500 companies, such as Electronic Arts, HP, Fujitsu, and Ford
Motor Company. Becky has helped them achieve success in their customer
strategies and accompanying initiatives. Prior to founding Petra Consulting
Group, Carroll was a senior consultant with industry-leading Peppers and Rogers
Group. She was involved with projects that encompassed customer strategy,
customer needs and insight, customer experience planning, loyalty metrics, call
center strategy, and technology planning.
Read her Customers Rock Blog for news on the latest
trends.
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