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Get ready, get set, GROW.
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Neil and Barbara talk with serial entrepreneur Steve Kaplan,
author of business best seller, Bag the Elephant, about obvious and
obscure factors that will help or hinder the growth of your business. Kaplan’s Rule
of Go suggests entrepreneurs use OPM (other people’s money) early while
Neil maintains that exposing one’s own "skin" is reassuring to investors.
Was it prime time for subprime?
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Neil argues that there are many parties at fault in the subprime lending
fiasco, but most importantly, entrepreneurs need to learn from these mistakes.
Read the fine print, don’t rely too much on "professionals", and look for the
silver lining in all business disasters.
Steve Kaplan, author of the national business bestseller Bag the
Elephant, started his career by growing Sampling Corporation of America
from a basement operation into a $250-million, 1,300-employee international
marketing company. He has owned and grown more than 30 businesses and has
helped more than 100 others businesses get bigger and better. Currently, he
owns The Difference Maker Inc. and Kaplan Enterprises
LLC, an investment firm; is a partner in eSkape, a Chicago-area family
entertainment center; and chairs the Kaplan Family Foundation, dedicated to the
advancement of entrepreneurship among youth.
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